Skip to main content

The 2 Basic Drivers of Engagement


The understanding of “how to" effectively and meaningfully engage others is critical to virtually every profession and organization on the planet.  

This understanding is also critical to social interactions.  Further, it can have a tremendous positive impact on personal, professional and organizational goals toward success and achievement.  A few examples that come to mind:
  1. Engagement between a sales person and a consumer (new or returning) can “make or break” potential, current, or future transaction(s).  Thus, failure to understand engagement at the most basic level can impact a sales person’s financial goals, a business’s brand, and consumer satisfaction.
  2. Engagement between a student and a teacher can make a vast difference in the educational process as well as the growth of individual learners.  Copious amounts of research point to the “growth benefit” of safe student-teacher relationship(s) and the positive impact they have in the learning process.  All of which result from engagement.
Effective and meaningful engagement between a leader and those who follow - or - a teacher and a student - or - a consumer and a business sets the stage for organizational success or failure.  

Effective, authentic and meaningful engagement leads to growth, reduces the fear of risk taking, and serves to create opportunities that lead to success.

It also allows leaders the opportunity to forge a path to excellence that can ensure success for the entire organization.  Regardless of what you may have been taught or what you may believe, at the end of the day, there are ONLY two drivers that move people either toward or away from engagement; 1) individual behavior and 2) organizational behavior.  

Organizational and individual behavior are the only two drivers that can consistently provide opportunities to create, enter, develop, maintain and achieve success within the “engagement zone”  - the unseen, yet powerful arena, in which an emotionally driven encounter occurs resulting in a transaction of value between parties or their respective representatives.

These two drivers “set the stage” for the continual possibilities of effective, authentic, and meaningful engagement and, at the most basic level, determine whether engagement will or will not occur.

Failing to understand the value of these drivers on "what" you do and "how" it is done, may slow personal and organizational success and growth.


As always – if you would like to learn more about this topic - or - book me to speak with your organization, operators are standing by!

Comments

Popular posts from this blog

4 Results of Encouragement

Encouragement and engagement go hand in hand. Encouragement creates the opportunity to engage. While encouragement may begin as a “one-way” or “outbound” affirmation of another person, it has an unseen, yet powerful transformative ability.

Encouragement can tear down well built and emotionally rationalized, invisible walls. It can also open tightly sealed and emotionally rationalized, invisible doors. What often begins as one way affirmation can quickly lead to a two-way relationship building transaction of significant value.
The unseen force. Encouragement, when genuinely offered to another:
Serves as an affirmation that raises self-awareness.Creates an opportunity to accept increased risk taking.Communicates a strong sense of value.Creates and allows for emotional connectivity. When people are affirmed, and they believe they have value, the likelihood of increased emotionally connectivity and meaningful engagement grows exponentially.
Simply put, encouragement leads to engagement…

5 Keys to Engagement

I am frequently asked "what are a few things I can do to ensure that I am doing my part in the the engagement process?"  I respond with these "5 Simple Keys to Engagement Success."

5 Keys to Engagement:
Make eye contact.  Eye contact is an art form. For many, it is awkward and uncomfortable. To reduce the fear associated with eye contact, practice it.  Practicing creates an opportunity to work through the awkwardness.Be appropriately physical.  Formal greetings, handshakes, high-fives, etc. allow for the opportunity to create physical communication. Appropriate human-to-human contact communicates a value of importance to all "humans" involved in an engagement transaction.Be present.  Focus undivided attention to the human directly in front of you.  If multiple humans are present, share the attention.Be the active listener.  Truly listen. Other humans know when attention is cursory and inauthentic.Respond appropriately. While responding, make eye contact…

3 Keys to Meaningful and Effective Praise

Praise-based feedback is a "tremendous and significant" driver in the engagement process. Praise-based feedback, when meaningfully and effectively delivered, can open the doors to engagement that might otherwise be closed or remain closed.

Delivering meaningful and effective praise based feedback communicates "value" to the person receiving recognition, "awareness" of the positive attributes of their actions, and "gratitude" for what is being done.

The result of meaningful and effective praise based feedback is encouragement that opens the doors
to engagement.

In order to meaningfully and effectively deliver encouraging praise based feedback, the following three keys must be in place: Observation. Effective and meaningful praise is built strictly from observation. When praise is delivered, cite a specific example or series of examples that have been observed. (Example: "I appreciate how kind you are to our guests. Specifically, I saw you…